Inc & Co is a leading creative collective that redefines the digital landscape by providing various businesses with high-level support and shared services. The firm has acquired over six digital businesses in less than one year. This has been possible through the strategic leadership of the chairman and founder Jack Mason.
Jack Mason admits that the idea to form a group collective came about when he was approached by other private investors looking to get into business together. He was committed to forming a group collective because he saw great potential in agencies working together. The company initially acquired a digital agency NEON and software developers Cuhu.
Jack Mason Inc & Co CEO strives to be different than any other digital agency because they allow tech businesses, app developers and digital agencies to work together. The group collective businesses still support each other and retain their own identity, culture, and brand. This means they get to concentrate on providing the services and products they are best at.
Inc&Co still strives to grow talent across the different sectors, and they ultimately end up benefiting each other. The company even ensures that various companies can share expertise and ideas to offer end-to-end services collectively. Before the group collective acquires any business, they’ve got to troubleshoot them and make any necessary changes they deem necessary. This can either be in their digital strategy, finance or social media.
Inc & Co has acquired different digital companies in the past, including digital innovation agency Skylab, marketing agency Brass and on-demand Laundry service Laundrapp. An agency such as Skylab has already brought on-board Bafta-winning David Logan and Nigel Collier, with clients such as British Paralympic Association, Fifa and Manchester United.
Jack Mason Inc & Co CEO even points out that Skylab strengthens their digital capabilities by offering specialized skill set across the different collective.
Recently, Inc & Co has shifted its focus on agencies and is now searching for innovative business to join the group collective. Jack admits that he is approached by different businesses every week. Some are going through a rough time while others are excelling in their niche areas.