Miki Agrawal is a curious individual who enjoys figuring out the answers to the questions she has. She goes out of her way as an entrepreneur to challenge the things that society has grown accustomed to that can be changed to adapt to the favorable path that American culture is moving in. Miki Agrawal started with WILD, New York City’s first organic gluten-free pizza restaurant. She successively continued her entrepreneurial spirit path with THINX, a company that makes reusable period panties. The company also provides pads to schoolgirls in Uganda. Miki’s most recent environmental initiative is TUSHY.
TUSHY is a company that makes accessories for your toilet that turns it into a modern bidet, as well as other bathroom products, at a reasonable price. Miki Agrawal founded the brand after learning that toilet paper isn’t as effective as we thought and can cause a range of health problems, including hemorrhoids, yeast infections, and anal itching, among other hygienic irritations. She also discovered that 15 million trees are cut down in the United States each year to create toilet paper, which is a catastrophe for the ecosystem. Miki came up with the idea of making an attachable bidet that can be connected to your toilet bowl in as little as 10 minutes and cost under $100.
The pandemic had made a significant growth impact on the company’s profits due to the toilet paper shortages. In March 2020, the company’s revenue increased ten times faster than expected. In fact, TUSHY has once pulled in $1 million in sales in a single day. Despite the skeptics and obstacles Miki Agrawal had to face, TUSHY has accumulated close to one million customers, including assisting over 60,000 families in India with their toilet issues and saving over 5 million trees from being cut down to create toilet paper.
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